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10-format Creative Diversity Matrix for Meta, TikTok, and display. 70/30 rule: 7 image-led, 3 text-only formats testing different psychological triggers.
Your Sunday Ritual
The Vanille for presence. Sunday Chess for ambiance. Free shipping on $100+.
Not All "Luxury" Is Created Equal
Other "Luxury" Candles
- Paraffin wax (petroleum)
- Synthetic fragrance oils
- Machine-made vessels
- Lead/zinc wicks
- 20-30 hour burn
Nette
- Coconut-soy wax
- 100% traceable fragrance
- Hand-blown Italian glass
- Organic cotton wicks
- 60+ hour burn
"One of the Sexiest Fragrances of All Time"
The Vanille. Woody. Warm. Utterly captivating. $140
"Clean candles don't smell as good as traditional ones"
The Truth
We partner with Robertet in Grasse, France - the birthplace of fine fragrance - to create scents as complex and captivating as any luxury house. Clean doesn't mean compromise.
Free Pear Jam Travel Spray With Every Order
Our Allure Best of Beauty winner, now complimentary with your purchase. $35 value, yours free. No minimum order required.
Claim Your Gift →
"I've tried every luxury candle on the market. Nette is the first one that's both clean enough for my standards and beautiful enough for my living room."
"NETTE has quietly revolutionized the luxury fragrance space"
- NewBeauty Magazinethings i learned about candles:
- most "luxury" candles use paraffin (petroleum)
- those black soot marks on your walls? that's the wax
- "fragrance" = could be anything, they don't disclose
found this brand Nette that's actually clean. coconut-soy wax, organic wicks, traceable ingredients from france. and the glass is hand-blown in italy?
$85 but burns 60+ hours so actually $1.40/hr
currently giving away a free travel spray with orders
The Nette Difference
By the numbers